SIMPLi Launches in Giant Stores, Expanding Access to Ethically Sourced, Single-Origin Oils

Attention DMV foodies—the moment you have been waiting for is finally here! We are thrilled to announce that SIMPLi’s line of premium oils is now available in over 150 Giant stores across DC, Maryland, Virginia, and Delaware. As a brand committed to sourcing high-quality, single-origin, ethically sourced ingredients directly from farmers and producers, we are excited to partner with Giant and expand access to our products in a supermarket setting for the first time.

Our founders, Sarela Herrada and Matt Cohen, are longtime DMV residents and Giant customers, and are thrilled to bring SIMPLi’s mission to their local community. For food lovers and home cooks, the quality of your ingredients can make or break a dish. At SIMPLi, we believe that high-quality ingredients should be accessible to everyone, and this launch with Giant is a step towards making our vision a reality. With our premium oils now available at Giant stores, you can experience the authentic taste of our Greek extra virgin olive oil (EVOO) and Ukranian high oleic sunflower oil right at home.

At SIMPLi, we believe that every ingredient has a story, and we are dedicated to sharing the stories of the farmers and producers behind our products. We work directly with our farmers to ensure fair and ethical sourcing practices, and to provide them with the support they need to produce the highest-quality ingredients possible. In doing so, we ensure consumers can trust our ingredients are actually coming from the source we say they are.

The ingredients used in our oils are sustainably grown by our trusted farming partners around the world and crafted with precision to deliver the best possible taste and nutritional value. Our 100% Greek Extra Virgin Olive Oil is sourced from Sparta, Greece, while our Olive Oil Blend combines single-origin oils from Greece and Ukraine.

The Koroneiki olives in our EVOO are handpicked and cold-pressed within 24 hours, preserving their nutritional value and flavor. Our olive oil blend combines our Greek EVOO with our Ukrainian high oleic sunflower oil for a healthier cooking oil with a high smoke point. Whether you're drizzling our EVOO on your favorite foods or using our blend for sautéing, baking, or frying, we're confident that you'll love the fresh, aromatic, and luxurious taste of our oils.

We are grateful for Giant's support in expanding access to our products, and for their commitment to sourcing products from ethical and sustainable sources. We are excited to make our premium oils available to more people than ever before, and to continue our mission of providing high-quality, single-origin, ethically sourced ingredients to home kitchens across the country.

So what are you waiting for?

Head to your nearest Giant store and grab a bottle of SIMPLi’s Extra Virgin Olive Oil and Olive Oil Blend to take your cooking and to the next level and transport your taste buds to the olive groves of Greece.