OUR VISION

Transform our flawed food system into one that is good for you, for the planet, and for producers.

OUR MISSION

Connect people around the world through the joy of food.

OUR PURPOSE

Restore the environment and preserve the planet for future generations.

Our values

Inspire with iNGREDIENTS

We work with producers who use regenerative farming practices to bring sustainable, high-quality ingredients from around the world to you.

build with integrity

We are a group of people that care deeply about cultural preservation and ethical sourcing. We work to do the right thing and lead by example.

Win with impact

We care deeply about the environment, and we want to preserve our planet for future generations to enjoy.

Lead with innovation

Our transformative vertical supply chains fundamentally shift the ‘profits by all costs’ model into one where our farmers, the environment, and our customers are prioritized.

TRADITIONAL SUPPLY CHAIN VS OUR SUPPLY CHAIN

SIMPLi Vertical Supply Chain

Our story

Meet our founders

Founded in 2020, SIMPLi co-founders Sarela Herrada and Matt Cohen sought out to bring the best single-origin ingredients from around the world to consumers kitchens in a way that equally benefits farmers, the environment, and consumers.